Forbes China profile, 2024.
Twenty years of work with the faces that define the region.
Alvin Goh — stylist, creative director, and contributing editor — has shaped the visual identity of Michelle Yeoh, Carina Lau, Karen Mok, and a generation of Asian cultural icons. The body of work is finished. The brand is the next act.
The work that
already exists.
Over 300 magazine covers. Red-carpet moments seen by billions. The trust of the most photographed women in Asia.
A stylist sells time.
A brand compounds.
Twenty years of taste has built a name, a roster, and 300 covers of proof — but no equity. Every hour is traded once. Every campaign ends.
Service income caps at hours available. Ten years of scale creates prestige, not assets.
His clients — Fenty, La Prairie, Shiseido — have raised eleven-figure rounds. The stylist who defined them hasn't.
Asian creator-led houses are inflecting. Without an equity vehicle, the moment passes to someone else.
Three tailwinds,
one rare operator.
Greater China beauty and fashion is outpacing Europe. Chinese and SEA consumers want houses that understand them — not imported ones.
Fenty, Rhode, Rare — creator-led brands are now the default template. Asia's version hasn't been built. Alvin is the logical founder.
Livestream, Douyin, WeChat: direct-to-audience infrastructure didn't exist five years ago. A celebrity-adjacent house can now skip retail entirely.
The rare thing isn't another celebrity beauty line.
It's a creator-led house run with venture operating rigor from day one.
Four compounding layers.
One creator.
The template works.
Asia hasn't built its version.
18-month runway. Product development, core team, and a signature capsule launch.
Product line defined. First signature category greenlit. Operator hired.
Campaign shot. Brand identity locked. Named heritage partnership closed.
Capsule launch in Asia. First $2M revenue run rate.
Series A ready. Two product lines live. Academy in pilot.
The roster is proven. The window is now. The operating stack is ready.
Creative Director
alvingohcdna@gmail.com
WeChat · alvingohk
+86 191 2118 1177
+852 6811 8118
Singapore / HK / Shanghai
Orbis — Connection Infrastructure
Kevin Hoang, Founder
Tokyo · Singapore
US $1,000,000 · Seed
SAFE · Post-money cap on request
Close target · 90 days